The newspaper TTC, mainly directed at the French market in the Caribbean and especially in Cuba, and the most recent edition of the COB Cuba Monograph directory are being distributed by hand in the stands of the Caribbean and Central American countries.
Cuba’s stand in this important fair has been very busy with visits by hoteliers, transportation companies, airlines and travel agents in view of the Caribbean island’s current boom in tourism. Its novelties include the opening of French clubs, new air operations favoring the flow of tourists from France; actions to expand its hotel capacities, mainly in the capital, Havana, as well as the diversity of offers of a combined product that meets the expectations of the French market.
Headed by the Cuban Embassy in France and the Ministry of Tourism, the island’s delegation is made up by representatives of hotel chains, travel agencies, airlines and other entities associated to the sector.
In 2016 France has continued among the principal tourist issuers to Cuba; in July (according to the last official figures issued by the National Bureau of Statistics and Information) 14,496 French visitors arrived in Cuba, 34.8% more than in 2015.