Cuba bets on the MICE segment. Interview with the Minister of Tourism
Cuba bets on the MICE segment. Interview with the Minister of Tourism Photo: TTC By: Daily Pérez Guillén When Cuba was chosen as the venue for the 39th Congress of the Federation of Latin American Congress Organizing Entities, its coordinators visited the country to evaluate and adjust all the conditions for this international meeting. Luis Ricardo Martínez, president of Cocal, this is how this regional entity is known, asked his hosts: Do you think that there could be Internet here? If possible. Do you think that an event can be held here with technology that connects people? Everything is possible. From that optimism and those real conditions was born the slogan of this regional meeting that was held at the Hotel Meliá Internacional de Varadero. The memories have been shared by the Minister of Tourism of Cuba, Juan Carlos García Granda, when we asked him about the results of [...]