Santo Domingo.- The Puntacana Resort & Club, in Dominican Republic, receives the prestigious Adrian Award as leader in sustainable tourism in the region. The award honor these time those who have created exceptional advertising, digital marketing and public relations campaigns in the hospitality, travel and tourism industries.
More than 900 industry and agency professionals gathered at the New York Marriott Marquis Monday evening in celebration of the Hospitality Sales & Marketing Association International’s (HSMAI) participated in the 56th annual Adrian Awards.
The award acknowledges the resort for having shown demonstrable leadership and innovation in preserving and communicating an authentic sense of place through a wisely managed tourism campaign.
Nominees in the category were judged by how their efforts preserve the environmental, cultural and historic integrity of a destination, and how the program demonstrated leadership, innovation and accomplished its goals.
PUNTACANA Resort & Club, a luxury resort community owned and operated by Grupo PUNTACANA, has been a pioneer of sustainable tourism since its inception, and is committed to continuing its robust environmental and social initiatives. Its efforts include water treatment, waste management, recycling, energy conservation, and natural resources and coastal preservation.